Design of communication materials for organization in the Silicon Valley region, devoted to conservation of the
natural environment, and of supporting agriculture and protecting open spaces.
The Greenprint brochure is a distilation of a detailed,
30-year conservation vision for Santa Clara County.
A precedent-setting approach to evaluating an ecosystem: “This first-ever regional economic valuation demonstrates how natural capital and its benefits directly support the region’s economic health and overall well-being. The value of Santa Clara County’s natural capital is estimated between $162 and $386 billion.” A spare design format features compelling, detail-rich content. 70-page report and executive summary version.